![]() Stephanie Mills, Director, Sales, Marketing & Content, HoytsĪlex Sanger, EVP, Digital Marketing, Universal Pictures Picturesĭan Green, Group Director of Digital, VUE International Moderator: Anthony D'Alessandro, Editorial Director and Box Office Editor, Deadlineĭanielle Bekas, Co-Executive Vice President, International Marketing, Warner Bros. “Movie Marketing: Welcome to the Digital Age” Sponsored by DTS:X, GDC Technology, and Influx Worldwide An expert in the field of technology and emerging media, Cole serves as an adviser to governments and leading companies around the world as they craft digital strategies. In this special keynote, Jeffrey Cole will focus on how theaters faced disruption and lived to tell the story, demonstrating to all their clear and essential part in the opening of motion pictures. Theaters would have served their last heaping of buttered popcorn, no more flickering light from the projection booth and dare we say, no more first kisses in the back row of the balcony. If ever there was reason for the motion picture theater industry to meet its demise, the pandemic would have been the perfect culprit. Jeffrey Cole, Director of the Center for the Digital Future, USC Exhibition: Ajay Bijli, Managing Director, PVR INOX Limited and Founder, PVR Cinemasĭistribution: Mark Viane, President, International Theatrical Distribution, Paramount Pictures ![]()
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